The Ultimate Rochester
Scavenger Hunt.

With countless collectibles, artifacts, and badges, MetaROC is the ultimate way to explore Rochester’s culture, find hidden treasures, and get real-world deals, discounts and freebies from local businesses. Plus, you can geocache your own AR images all around the city and snap AR photos that stay right where they’re taken. Download MetaROC today and join the hunt!

Explore.

Scoop up cool collectibles that show off our city's unique history and culture!

Collect.

Stash treasures, badges and other unique items in your very own trophy room!

Redeem.

Redeem your discoveries for exclusive digital and real-world rewards!

Mastering MetaROC:
A Quick and Easy Guide.

Watch this video to learn how to find and collect objects, badges, and coins, capture and create AR photos, and access your trophy room where all your loot is stored. You'll also see how to retrieve deals and offers contained in the items you collect!

Have Something To Promote?
Get In The Game!

Become a MetaROC partner and get your brand seen by Rochester explorers! By joining our network of advertisers, you can create custom-branded collectibles that users can find and collect all over Rochester. MetaROC offers your audience an unforgettable immersive experience that’s interactive and engaging.

Promotional Campaigns:

Branded scavenger hunts complete with custom brand collectibles, badges and other items that can be redeemed for digital and real-world rewards in-store or online.

Sponsored History:

Branded Rochester historical photo projections giving users a view into the past and directly leads your audience to a custom landing page or event site with a single tap. See examples HERE.

Immersive Gamification:

Dedicated MetaROC real estate throughout Rochester's most-visited locations with custom branded content, fun gamification, and exclusive user rewards.

Non-Profits and Local Arts:

MetaROC is proud to support the efforts of charities, non-profits, and artists who champion the betterment of our community. If this sounds like you or your organization, we'd love to help!